Enjoy better golf with our professional golf coaching

We coach, we fit, we care We coach, we fit, we care

Our added value to you

After spending years honing our skills and working closely with club golfers like you, we're confident that we can lend a helping hand wherever your game needs a little fine-tuning.

As your PGA Professional team, we deeply care about your golf game and the happiness it brings you. That's where the philosophy of We Coach, We Fit, We Care comes into action – our approachable team is always ready to listen to your concerns and help you make positive changes that bring success on the course.

Find out more

When Caddying for Seve, he told me, “make the swing your own”.

Learning your natural swing enables us to switch to autopilot, allowing you to “play golf” and not “play swing” on the course.

Why Coaching?

When Caddying for Seve, he told me, “make the swing your own”.

Learning your natural swing enables us to switch to auto-pilot, allowing you to “play golf” and not “play swing” on the course.

Friendly Coaching

Short Game Masterclass, Learn Ball Flight Control, On Course Coaching. Dedicated Personal Improvement Plan.

Lessons and coaching

Courses run weekly on the range to help perfect your swing in the perfect setting. 1-2-1 coaching from £40/30 minutes.

Expert Instructors

Golf tuition from Head PGA Coach James Heath with over 14 years experience.

Trackman 4

We track everything from video analysis of your swing all the way through impact and launch data to the trajectory of your ball and landing position.

Everything You Need

All your Videos and Diagnostic Screenshots are stored in your secure online locker. Watch back during your practice sections.

Call 01432 278908 To Book A Lesson

Lessons will cover:

  • Golf Fundamentals
  • Swing Basics
  • Short Game
  • Long Game
  • Course Management

Our Staff

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James Heath

James is a fully qualified ‘Accredited’ (Class AAT) PGA Professional and has worked within the golf industry for over 15 years. He started his PGA journey back in 2014 and graduated from the University of Birmingham as a fully qualified professional in 2017. James also completed his National Diploma in Sport Performance and Excellence in Golf at Hartpury College in 2010. James is someone who has a strong passion for coaching and player development. James specialises in putting, where he is one of a handful of coaches across the UK to hold the level 3 instructor certification from Science and Motion Golf. James also has significant experience of introducing beginners and juniors to the game as well as developing county and professional players. James has first rate communication skills whether with adults or juniors alike. He has a calm approach and demonstrates high professional and personal standards. James has a can-do attitude to customer service and will always go the extra mile. James’ passion for the game is also very evident in custom fitting where he is a certified club fitter for some of the leading brands in golf such as Ping, Titleist, Cobra, Mizuno and TaylorMade. He also prides himself on delivering the highest standards of club repairs, from re-shafting to re-gripping. James is a certified True Temper TRUE shaft fitter. Through his passion for the game James was awarded for his efforts and was chosen to sit on the Shropshire and Herefordshire County Development Committee in association with England Golf in 2017. James is still a very keen golfer himself and competes on the National and Regional PGA circuits alongside his coaching at Hereford Golf Academy. Qualifications & Certifications: *Fully Qualified Accredited (Class AAT) PGA Professional *ASQ Level 1 & 2 Golf Coaching *Foundation Degree in Science (University of Birmingham) *Level 3 National Diploma in Sport Performance and Excellence in Golf *DBS Enhanced Certificate *Sports Coach UK Development, Safeguarding & Child Protection *Science & Motion Level 3 Putting Instructor *Trackman Certified *Capto Certified *SPi Level 2 Putting Instructor *Ping Certified Club Fitter *Titleist Certified Club Fitter *TaylorMade Certified Club Fitter *Cobra Certified Club Fitter *Mizuno Certified Club Fitter *True Temper TRUE Certified Shaft Fitter
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